PRLog (Press Release) – Apr. 14, 2014 – LONDON, U.K. — Taking place on May 20th 2014, the webinar, ‘Influence customer demand; optimize your commercial activities through Integrated Business Planning’ provides an exclusive look at an end-to-end supply chain optimization solution, designed to help businesses meet their customer’s needs in the most efficient, cost-effective and profitable way.
With the sub-title, ‘Revolutionary thought-leader insights into prescriptive modelling of marketing mix activities,’ the webinar is the first in a series of joint activities planned by the recently formed partnership of supply chain optimization experts, Oliver Wight; optimization technology and prescriptive modelling specialists, AIMMS; and leading logistics solutions consultancy, Districon. The three market leading practitioners have joined forces to offer tailored practical supply chain solutions to help organisations extract the best value from their supply chains.
“Supply chain challenges require fast, intelligent responses and there is an array of conflicting solutions to choose from,” says Liam Harrington, Partner at Oliver Wight. “This webinar provides organisations new insights into how to achieve the next level of value through a transformational solution that can be implemented across the entire supply chain.”
Joining Harrington will be Marcel Maurits, Supply Chain Optimization Executive at AIMMS and Jack Pool, Managing Director at Districon. The webinar program includes inspirational real-life case studies and in-depth discussion of practical solutions, drawing on the speakers’ own supply chain expertise and real-life industry experience. Participants will gain insight into a comprehensive and integrated approach that provides:
Inspirational new thinking from the top three thought-leaders
A profound understanding of the value that can be achieved across the end-to-end supply chain by integrating technology, people and processes
A path towards more transparent, agile, cost-effective and integrated processes
Tips for a fast and flexible implementation with a rapid return on investment